Ben & Jerry's - Peanut Butter Jam Session (Target Exclusive)

Peanut Butter Jam Session - Peanut Butter Ice Cream with a Crunchy Peanut Butter Swirl and a Raspberry Swirl

Peanut Butter Jam Session is the other peanut-butter-centric Target-exclusive flavor from Ben & Jerry's (the other being Peanut Butter World).  Here they mix the peanut butter with jam instead of which chocolate.  Ben & Jerry's actually tried a Peanut Butter and Jelly flavor way back in 1989 but it flopped and only lasted a year.  This is a reimagining of that idea and it also allows them to create another music pun for a flavor name so they could feature a cow with a guitar on the side of the carton.

Opening the pint, I was surprised to see mainly the peanut butter base.  One of the peanut butter swirls was evident on the very top as well as a hint of purple from the raspberry swirls that lie below.  Digging into the pint, the peanut butter base itself was subtle and not too thick.  The peanut butter swirls provided a thick and nutty double dose of peanut butter on top of the base.  This combination had the danger of being overwhelming but the raspberry swirls provided the light and sweet relief from all the peanut butter.  Perhaps this is what peanut butter and jelly is all about?

After my troubles with the "That's My Jam" flavor last week, I was happy to have enjoyed "Peanut Butter Jam Session".  I am not anti-jam, I just like my jam in moderation.  If you like peanut butter and jelly -- specifically a three-to-one ratio of peanut butter to jelly -- then hop down to your local Target and give this flavor a try.